Oriental Trading

Intro of the Brand

Oriental Trading, A Berkshire Hathaway Company, leads a diverse portfolio of wholesale brands focused on delivering fun, engagement, and memorable experiences. From Fun Express party supplies to Morris Costumes seasonal décor and SmileMakers’ kid-friendly rewards for medical and dental offices, each brand brings joy through themed products that serve events, education, and healthcare markets.

Type Of Project

eCommerce

Client name

Oriental Trading

Live Link

Our Work Process

Creative Work flow

01 Step 1

Conceptualization

02 Step 2

Product Design

03 Step 3

Development

04 Step 4

Quality Assurance

05 Step 5

Deployment

Achieving Goals

The Journey From Challenges to Solutions

Goal

To modernize the digital infrastructure across all portfolio brands by enhancing platform functionality, streamlining backend systems, and improving the overall customer experience.

Challenge

Managing multiple brands with varied audiences and legacy systems required a unified yet flexible approach to handle data consistency, seasonal spikes, and seamless integration with internal tools.

Solution

We delivered a scalable, centralized eCommerce architecture with improved UX, real-time inventory sync, and robust performance to support seasonal demands. Each brand retained its identity while benefiting from shared backend efficiencies.

Our Work Process

How We Achieve Our Goals?

Our process ensures precision, transparency, and collaboration. We understand your business goals and IT needs to create a customized strategy. Then, we develop a project roadmap and execute the IT solutions.

Before implementing any solution, we conduct thorough testing to identify and resolve issues. Once testing is complete, we deploy the solution into your live environment. We also provide comprehensive training to ensure your team can use the new systems effectively. Our team constantly looks for opportunities to enhance your IT infrastructure for long-term success.